Singapore Tourism Board stands with the trade, launches Whatsapp channel to provide real-time updates

As part of its #UnitedWeStand trade engagement initiatives, Singapore Tourism Board (STB) has launched a Whatsapp channel that offers the latest updates on Destination Singapore and STB’s various initiatives in a real-time fashion. STB India had recently organised its first Virtual Trade-show series, under the theme “Charting Our Pathways to Tourism Recovery”, over four days in January for South, North, West and East India regions. Over 45 Singapore tourism stakeholders (comprising airlines, attractions, cruise, DMCs and hotels) attended the event. More than 2,500 buyers logged in from all over India and each booth had an average of 400 unique visitors.

 

The Virtual Trade-show was aimed to update the Trade fraternity about refreshed tourism offerings and experiences as well as new norms adopted by Singapore as part of Safety Management Measures to manage the COVID-19 pandemic and prepare for re-start of tourism.

 

GB Srithar, Regional Director, India, Middle East & South Asia, Singapore Tourism Board , says, “There is much work that lies ahead. Our theme ‘Charting our Pathway to Tourism Recovery’ is an invitation and request for all of us to come together, share and exchange ideas and jointly configure the tourism journey ahead from India to Singapore. It is a rallying call to prepare and be ready, whenever the restart comes. My team and I will continue engaging and working with the trade.”

 

To subscribe to STB’s WhatApp Channel, click this link: http://bit.ly/stbindia

 

 

 

 

 

 

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