‘New-age traveller not about age but mindset, this is the customer that is spending’: Abraham Alapatt

The risk with defining new-age travellers, says Abraham Alapatt, President & Group Head – Marketing, Service Quality, Value Added Services & Innovation, Thomas Cook (India) and SOTC Travel, is that it is often mistaken with the age of the traveller. “According to me, being a millennial traveller is not about age at all, it is about a mindset. They travel for local experiences that the destination has to offer, rather than to see a place. It needs to be authentic, and to that, it can be about people, culture, art, food, dance, anything. To my mind, this is a major element that separates the new-age traveller,” he says.

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