Minister of State (I/C) for Tourism, K J Alphons recently handed over a Memorandum of Understanding under the ‘Adopt a Heritage’ project to Resbird Technologies for development of a mobile audio guide app for five iconic sites. The five iconic sites for which the mobile Audio Guide App is to be developed are Amer Fort (Rajasthan), Kaziranga (Assam), Colva Beach (Goa), Kumarakom (Kerala) and Mahabodhi Temple (Bihar). During the function, Alphons also handed over the Letters of Intent to seven shortlisted agencies for consideration under the project in the presence of Tourism Secretary, Yogendra Tripathi. These agencies would become ‘Monument Mitras’ through the innovative concept of ‘Vision Bidding’, which will give them the opportunity to associate their CSR activities with a heritage site if the Vision Bid is selected.
The ‘Adopt a Heritage: Apni Dharohar, Apni Pehchaan’ project is a collaborative effort between the Ministry of Tourism, Ministry of Culture and Archaeological Survey of India (ASI), and State/UTs Governments. It aims to involve public sector companies, private sector companies and corporate citizens/individuals to take up the responsibility for making our heritage and tourism more sustainable through development, operation and maintenance of world-class tourist infrastructure and amenities at ASI/ State heritage sites and other important tourist sites in India.