Tag Archives: Air India

Air India partners with Bangalore International Airport (BIAL) to develop Bengaluru as a premier aviation hub for Southern India. The MoU will generate over 1,200 new job opportunities for highly skilled individuals in the state. Bengaluru is highly attractive as a destination market as well as a connecting hub.

Reiterating its commitment to uphold gender equality, Air India group announced a slew of activities celebrating International Women’s Day. A total of 15 all-women crew flights were operated in the domestic and international sectors today. Over 15% of the cockpit crew of Air India are women – making it an airline with one of the largest number of women pilots. Women employees constitute as much as 51% of Air India’s workforce. In the last two years since the homecoming of Air India to the Tata group, there has been a sharp rise in the number of women employees in every sphere of the airline’s activities. At Air India Express, over 13% of pilots are women and close to 50% of the workforce comprises women employees. Air India group organised week-long programmes to inspire women employees across the network through webinars and live sessions with experts in various fields and role models for wider awareness and inspiration. As a special gesture to customers, Air India Express offered free seat selection and priority boarding services to all women passengers on women’s day through its mobile app and website. Air India Loyalty Programme Flying Returns is offering its women members a fast-track limited-time opportunity to skip the queue and upgrade to Silver Edge Club, which will offer them exclusive benefits like 15% more reward points, complimentary upgrades, and priority check-in services. This year’s Women’s Day theme ‘Invest in Women: Accelerate Progress’ reiterates the importance of achieving gender equality and well-being of women in all aspects of life, which resonates with the Tata group and Air India’s ethos of offering equal opportunities to all employees acknowledging that diversity and inclusion results in driving innovation …

Air India, India’s leading global airline, unveiled a signature track defining its sonic identity, ‘India Takes Flight’, reflecting the sound of a bold, vibrant, and confident India. Air India’s new sonic identity is a jugalbandi (musical collaboration) featuring recent Grammy awardee and acclaimed musician Shankar Mahadevan, renowned percussionist and composer Taufiq Qureshi, celebrated lyricist and writer Prasoon Joshi, and London’s revered Royal Philharmonic Orchestra. The track embodies Raga Yaman, a timeless Indian classical raga known to effortlessly captivate the hearts and minds of audiences. Air India also onboarded Royal Philharmonic Orchestra with a vision to create a global symphony that resonated across cultures as a warm invitation to India, while acting as a homeward melody welcoming Indians from around the world. “We wanted to create a melody that embodied the Indian spirit. We also wanted to capture a universality that brings people together. This musical odyssey accomplishes it expertly, and as the country’s flag-bearer, we are proud to carry this to the world,” Sunil Suresh, Head, Marketing, Air India, said. Air India will progressively roll out adaptations of the sonic brand identity across the guest’s journeys, starting from digital touchpoints and marketing campaigns to airport lounges and inflight boarding music. Last week, Air India launched its Safety Video where it teamed up with Bharatbala, Prasoon Joshi, and Shankar Mahadevan to create a cinematographic audio-visual for in-flight safety. The music in the safety video is a part of a signature brand sonic. Additionally, Air India has started the rollout of its new global brand identity across guest touchpoints, launched a new consumer-facing website and mobile app, unveiled a new collection of uniforms for cabin and cockpit crew designed by Indian celebrity …

Sumeet Gosain, Vice President, Head -International Sales at TATA Air India said, “Unfortunately, both the Boeing and Airbus both are struggling with the deliveries of the aircraft. Having said that, we will get our first A350 before the end of the year. The more aircraft which will be coming in we will be expanding, and we are already looking at newer destinations. So, depending on the delivery of these aircraft we will build it up from there.”

Air India launched a new logo on Thursday as a part of their rebranding step after being acquired by Tata Group. The new logo and colour scheme were unveiled at an event in Delhi. N Chandrasekaran, Chairman, Tata Sons, launching the new logo during the event said, “signifies limitless possibilities.” The new colour scheme retains the bold red lettering of Air India but in a different font. The colour scheme also features a patch of red on the underbelly of planes with Air India written in white. The new look also re-imagines the iconic Indian window shape, historically used by Air India, into a gold window frame that becomes central to the new brand design system. It symbolises a ‘Window of Possibilities’. Subsequently, it was announced that Air India and Vistara, another subsidiary of Tata Sons, would be merged to create a more unified entity. This merger is projected to be completed by March 2024.

Air India has launched a non-stop flights between Delhi and Amsterdam. It will operate from June 11, 2023 with a two-class Boeing 787-8 Dreamliner four times a week, on Monday, Wednesday, Friday, and Sunday. This is Air India’s eighth continental European city to be served. The addition of Amsterdam brings the total number of non-stop flights between India and Europe to 77 per week. Campbell Wilson, CEO and MD, Air India, said, “With the launch of this new non-stop flight to Amsterdam, Air India adds further breadth to our long-haul network and more options for our customers. Together with the three other European routes started in recent months, and others to come, it supports our objective of establishing Delhi as a significant international hub.”

Air India starts flight from London Gatwick Airport. This will see 12 flights departing every week to Ahmedabad, Amritsar, Kochi and Goa. Campbell Wilson, MD & CEO, Air India, said, “We are pleased to be launching services from London Gatwick, enabling our passengers to have even more choice on how they enter India.”

Campbell Wilson, CEO, Air India, has said that Air India will reduce the frequency of flights on certain US routes due to crew shortage issues for a temporary period. He was speaking at the CAPA India Summit in New Delhi. “There is a lot happening. Air India is shrinking and growing again,” he added.

Under a deal, Singapore Airlines will inject further SGD 360 million (USD 267 million) into Air India. It will give SIA a 25.1% stake in the group following its takeover by Tata and merger with Vistara Airlines.

Campbell Wilson, CEO, Air India, has shared that Air India has completed one year of returning to the TATA Group. An infographic on the achievements in the last year, which claims that the airline’s average daily revenue has doubled in the last one year.