Suman Billa, Additional Secretary & DG Tourism, GoI, revealed that the Ministry of Tourism will soon launch a revamped global promotion and marketing plan to strengthen inbound tourism. The strategy targets key source markets with focused promotions, collaborations with global brands and influencers, and enhanced synergy with states under the unified Incredible India brand, alongside a renewed push for MICE tourism.
Read More »TravTalk Think Tank charts strategies to repackage for younger global travellers
TravTalk successfully hosted the first edition of its Think Tank — a closed-door roundtable titled ‘Reimagining Inbound India: Making India the Must-Do Destination for a Younger Global Traveller’ at the Le Meridien New Delhi. The focus was on brainstorming strategies for packaging India for the next generation of inbound visitors.
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