Sharing the NTO’s plans for the India market, Amruta Bangera, Director of Marketing, Israel Ministry of Tourism, says, “India remains one of our most promising and priority markets for us. While 2024 saw a slower pace in inbound tourism with 9,600 arrivals, we are seeing early signs of recovery in 2025, with 3,600 Indian tourist entries recorded between January and April. Over the next two years, we aim to cross 100,000 Indian tourist arrivals, driven by improved connectivity, simplified visa, and curated experiences for families, luxury travellers, and film tourism.”