Leading with Vision: An Interview with Ms. Lai Fong, Cluster DOSM, Four Points by Sheraton Danang

As Central Vietnam continues to emerge as a dynamic hub for business events and leisure travel, Four Points by Sheraton Danang has distinguished itself as a preferred choice for global travellers and MICE planners. At the forefront of this success is Ms. Lai Fong, Cluster Director of Sales & Marketing, whose leadership has strengthened the hotel’s reputation for personalized service, cultural sensitivity, and operational excellence.

In this interview, Ms. Lai Fong shares insights into how the hotel seamlessly balances diverse guest segments, the strategic upgrades enhancing its event capabilities, and the unique offerings tailored for the rapidly expanding Indian MICE market. From authentic Indian cuisine to oceanfront venues and Marriott’s trusted service standards, she highlights what truly sets Four Points by Sheraton Danang apart as a reliable and rewarding destination for both corporate and leisure travellers.

How do you balance business travellers, MICE groups, and leisure guests?

We balance all segments by tailoring offerings to their needs while maintaining an equally welcoming atmosphere.
Weekdays focus on business and MICE guests with seamless meetings, efficient service, and convenient dining.
Weekends shift toward leisure travellers—couples, families, and friends—who enjoy walking to My Khe Beach and relaxing through themed buffets and curated recreational activities.
Across all segments, we deliver consistent, personalized, and genuinely warm service.

What recent investments have been made to enhance meeting and event facilities?

 Our meeting venues undergo continuous upgrades to ensure top performance. Recent enhancements include improved AV systems for hybrid meetings and specialized cultural sensitivity training for our events team to support diverse groups.
We personalize every detail—from returning guest preferences to customized setups, lighting, ambience, and menu presentation.
Our culinary offerings now include vegan, gluten-free, halal, and Jain options.
Set against an oceanfront backdrop, our refreshed venues blend coastal elegance with a relaxed atmosphere suited for both corporate events and social celebrations.

Do you offer customized F&B options or Indian culinary support?

Yes. We have a skilled Indian Chef who brings authentic flavours and heartfelt hospitality to every event.
We offer fully customised menus—including vegetarian, Jain, and halal options. For groups travelling with their own chefs, kitchen rental is available for complete flexibility.
Meals are thoughtfully crafted to deliver authentic taste and warm, memorable service.

What is your hotel’s USP compared to other Marriott properties in Vietnam?

Four Points by Sheraton Danang offers unmatched convenience—just 10 minutes from the airport and city center, with My Khe Beach at our doorstep.
We are known for flexible event spaces, exceptional catering, and brand signatures such as the Four Points Comfort Bed™ and Best Brews™, featuring Danang’s largest craft beer selection.

What are the top three messages for Indian MICE planners?

1. We offer the reliability of Marriott Bonvoy with global standards and rewarding loyalty benefits.
2. With an Indian chef and culturally aware team, we deliver authentic, personalized experiences for Indian groups.
3. Our beachfront location and versatile venues—from ballrooms to ocean-view terraces—create the perfect balance of productivity and relaxation.